Download any of our race organizer guides for race management tips & tricks.

Whether you’re a veteran or newbie at race management and timing, these race organizer guides are sure to spark ideas to help make your events a success. Don’t see what you’re looking for? Let us know what other guides you’d like to see at

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How to Plan a Race

This guide focuses on the important aspects of planning a 5K, marathon, triathlon or any other type of endurance event. Veterans and newbies alike will find value in this 44-page guide.

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How to Plan a Race: Making Race Data a A Success

This guide is a follow-up to the wildly successful, How to Plan a Race guide. It focuses on pulling off a successful event on race day, covering topics like photography, timing, volunteers and more.

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Race Directors Guide to Social Media

This was our first guide to help race directors navigate social media and get tactical advice on how to get it to work for their events. It was so successful that we later created an advanced guide to answer all of the additional questions that arose.

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Race Directors Advanced Guide to Social Media

This guide covers advanced social media tactics to grow drive registrations and grow your event including ambassador programs, contests/sweepstakes, paid advertising and more.

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Guide to Sponsorship

This guide covers using data in sponsor relations, writing a kick-ass race report, sponsor pet peeves and more. Download the guide and stand out from your competition with sponsors.

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How to Plan a Turkey Trot

This is a guide for anyone looking to put on a turkey trot event. This 33-page guide will help you get a plan in place and start promoting your event.

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Guide to Event Marketing Success

This guide covers marketing and PR for those on a limited budget. Lots of tactics to choose from that just need a little legwork and not a lot of money.

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10 Commandments of Crisis Communication

This guide covers the 10 commandments to crisis communication management for endurance events. Get tips and tricks on keeping crisis communication under control for your event. 

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